Miley Cyrus, also known as her alter-ego television personality Hannah Montana, is quickly becoming the biggest hit in the world of pre-teens since Nickelodeon's Gak. Montana's latest venture is a 3D version of her concert, Hannah Montana & Miley Cyrus: Best of Both Worlds Concert, to be shown in theaters all across North American for one week only. The Toronto Star's online edition wrote an article about the popularity of Miley Cyrus and the success that this concert/movie will produce. Cyrus is quoted as saying that the idea for the concert "was mostly because of the tickets and there were so many people that didn't get to come to the show...this is like better than front row."
The tickets went on sale starting December 1st and most were sold out within a few days for the one-week run of the movie.This latest marketing idea is relatively new and cutting edge, which helps to branch out the success of the Hannah Montana Dynasty even more.
1 comment:
2 good movies to post about - with the hannah one - there's not much about the marketing - try to put that in in future posts
there's been some hype about the tickets for her recent concerts, about some store having hannah wigs
and did they do anything for the 3d movie that opened this weekend (and made a ton of dough from what boxofficemojo.com says)
7/10
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